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Could your idea change the world? Tell Google

Submission Deadline: October 20th, 2008.

To celebrate its 10th birthday Google has created Project 10 to the 100th, with US$10 million funding:

Project 10100 is a call for ideas to change the world by helping as many people as possible.

Never in history have so many people had so much information, so many tools at their disposal, so many ways of making good ideas come to life. Yet at the same time, so many people, of all walks of life, could use so much help, in both little ways and big.

In the midst of this, new studies are reinforcing the simple wisdom that beyond a certain very basic level of material wealth, the only thing that increases individual happiness over time is helping other people.

In other words, helping helps everybody, helper and helped alike.

The question is: what would help? And help most?

At Google, we don’t believe we have the answers, but we do believe the answers are out there. Maybe in a lab, or a company, or a university — but maybe not.

Maybe the answer that helps somebody is in your head, in something you’ve observed, some notion that you’ve been fiddling with, some small connection you’ve noticed, some old thing you have seen with new eyes.

If you have an idea that you believe would help somebody, we want to hear about it. We’re looking for ideas that help as many people as possible, in any way, and we’re committing the funding to launch them. You can submit your ideas and help vote on ideas from others. Final idea selections will be made by an advisory board.

[Via : Project 10 to the 100th.]

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October 1, 2008   No Comments

Osocio - a fountain of inspiration and ideas

After spotting the video mentioned in Make it shareable: The Girl Effect - a YouTube video and a social cause I read the comments on the blog where I found it. One of them mentioned Osocio, so I went to have a look and found a real treasure house.

If you’d like some ideas for your community group you’ll find plenty of inspiration at Osocio. Hustle over there now and have a look:

Osocio is dedicated to social advertising and non-profit campaigns. It’s the place where marketing and activism collide. Formerly known as the Houtlust Blog, Osocio is the central online hub for advertisers, ad agencies, grassroots, activists, social entrepreneurs, and good Samaritans from around the globe.

Despite there being hundreds of other ad blogs on the web, Houtlust stood out by focusing exclusively on social advertising. Unlike commercial advertising, which only attempts to influence purchase decisions, non-profit ads seeks to connect us with other human beings. Social advertising has an uncanny power to make us stop, think and then take action to help a person, or a group of people, who we don’t even know, who might be from a foreign culture, living thousands of miles away. And for that reason we celebrate these ads, study them and discuss them at length. We hope you will too. …

Osocio is more then a blog. It’s a complete resource for all things in the world of non-profit and social messaging. It’s a platform for global and local social issues, both large and small. It’s a community of social thinkers and marketing do-gooders.

[Via : About - Osocio, Social Advertising and Non-profit Campaigns.]

August 12, 2008   No Comments