Make it shareable: The Girl Effect - a YouTube video and a social cause
YouTube videos are a powerful way to not only communicate a message but have it spread quickly and easily. One extremely useful feature is that they make it easy for, and encourage, bloggers and others to share a video, perhaps by embedding it in a blog post, like this one.
Each video includes code at the end that viewers copy and paste to share the video around. Those who find the cause interesting can quickly and simply ‘pass it on’.
Take a look at The Girl Effect as an example.
Unfortunately they’ve done themselves a real disservice by creating their website in Flash — on my machine it was slow to load and then I was unable to copy and paste crucial information from the Fact Sheet. +1 on the easily shareable YouTube video. -1 on the hard to share website.
[Via : eggs benedict and two flat whites - News > The Girl Effect.]
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